Content Sales
Martech Zone articoli taggati content sales:
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Marketing Content
Vendere IN Content non significa Vendere CON Contenuto
In speaking with a company that produces great content, they discussed that some of the content ideas that they ran up the flagpole had been denied because the content didn’t directly influence the sale of their products nor services. Ugh. What an absolutely disastrous content strategy. If the goal of every piece of your content is to sell something, you…