Vite launched a year ago and has had quite a bit of success. Think of Vine as a video version of Twitter, where you record short clips of video and upload them. It's not surprising that Twitter purchased Vine and integrated playing the videos from Twitter and there applications. When using the app, the camera records only while the screen is being touched, allowing you to do some nifty videos.
Here's a sample of how Marketers are utilizing Vine:
Along with the infographic, Tamba has written a post on why the growth of Vine should be of interest to marketers. They include an interesting stat – according to Unrulymedia, branded Vines are four times more likely to be shared than regular branded videos. Is your brand on Vine yet?